Research Methodology concepts and cases
By: Chawla Deepak
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Publisher: Nodia Vikas Publishing House Pvt Ltd 2016Edition: Second.Description: 789.ISBN: 9789325982390.Subject(s): Management (Research Methods)Summary: he second edition of the book Research Methodology: Concepts and Cases provides an updated, comprehensive, and stepwise understanding of the research processes with a balanced blend of theory, techniques and illustrations from a wide cross-section of businesses in India. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers. The conceptual base has been provided in a comprehensive, yet simplistic way, addressing even the minutest explanations required by the reader. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource, and operations.
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
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BOOK
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N.L.D.I.M.S.R | N.L.D.I.M.S.R | 001.42 CHA/RES (Browse shelf) | Available | 38196 |
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| 001.42 CAR/HOW How to Publish Your PhD | 001.42 CHA Methodology of Social Research | 001.42 CHA Business Research Methods | 001.42 CHA/RES Research Methodology concepts and cases | 001.42 CHA/RES Research Methodology Concepts and Cases | 001.42 CHA/RES Research Methodology Concepts and Cases | 001.42 CHA/RES Research Methodology Concepts and Cases |
he second edition of the book Research Methodology: Concepts and Cases provides an updated, comprehensive, and stepwise understanding of the research processes with a balanced blend of theory, techniques and illustrations from a wide cross-section of businesses in India. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers. The conceptual base has been provided in a comprehensive, yet simplistic way, addressing even the minutest explanations required by the reader. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource, and operations.
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